Case Study

Trailmix & ReadySet: Values in Action

How Trailmix Turned Their Company Values into a Playable Experience

November 13, 2025
A Trailmix character in a customized ReadySet gameplay experience

How Trailmix Turned Their Company Values into a Playable Experience

When Trailmix Games, the London- and Berlin-based mobile game developer behind beloved titles like Love & Pies, introduced a new set of company values, they wanted more than a presentation or slideshow. They wanted an experience - something that would bring their teams together, spark conversation, and make those values feel personal and lived-in.
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They turned to ReadySet to make it happen.

A Custom Scavenger Hunt Built Around Values

Together, Trailmix and ReadySet designed a fully bespoke scavenger hunt that wove the company’s new values into every challenge.
Instead of generic trivia, each task reflected a core value - inviting employees to think, laugh, and collaborate along the way.
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To make the experience uniquely theirs, the ReadySet team incorporated Trailmix’s own characters and artwork, blending the company’s game universe with real-world exploration. Every element, from the visuals to the tone of the challenges, was customized to fit Trailmix’s culture and creative identity.
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Seamless Setup, Effortless Experience

ReadySet took full ownership of the technical and logistical setup - from mapping routes in both London and Berlin, to branding and configuring the in-app experience. Regular check-ins kept everything transparent and on schedule, while day-of support ensured the event ran smoothly.
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“Working with ReadySet made our Values Scavenger Hunt a seamless and creative experience from start to finish,” said Marni Watkinson, Workplace Experience Manager at Trailmix.


“Their team took full ownership of the technical setup, meaning we didn’t have to worry about building the app or mapping out routes ourselves. They adapted the platform beautifully to fit our brand, customising every element to bring our assets and ideas to life.
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Weekly check-ins kept everything on track and transparent, and their ‘always a yes’ attitude meant every request or creative challenge was met with enthusiasm and a solution. On the day of the event, their on-hand support ensured everything ran smoothly, letting our team focus on the fun.
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ReadySet truly helped us turn our vision into reality - we couldn’t have asked for a better partner.”

Connecting Colleagues, Strengthening Culture

Beyond the excitement of the scavenger hunt itself, the activity achieved something even more meaningful: connection.

Participants shared that the experience helped them meet and collaborate with colleagues they rarely interacted with, and that it deepened their sense of belonging to the wider Trailmix team.
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The event wasn’t just a team-building exercise - it became a memorable moment that brought Trailmix’s new values to life in a way that was creative, interactive, and deeply human.
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ReadySet helps organizations transform internal initiatives - from company values rollouts to team-building days and onboarding programs - into interactive, real-world experiences that inspire and connect.
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Learn more about creating your own ReadySet event →

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